To support the launch and growth of an online Science Channel with original video, podcasts, animations, and editorial highlighting the role of science in culture
This grant provides funding for a major new effort by Pioneer Works—a thriving, multidisciplinary cultural center in Red Hook, NY—to launch its new multicultural and interdisciplinary website, The Broadcast. The Broadcast’s Science Channel will include science-themed video, animations, podcasts, and editorial presented in fresh, original ways and featuring some of the most important scientists and scientific ideas of our day. Content development is being overseen by Janna Levin, the head of Pioneer Works’ science program and Professor of Physics and Astronomy at Barnard College/Columbia University. Planned content includes a fresh mix of programming, including Pioneer Works’s signature Scientific Controversies series, in which Levin interviews two leading scientists about their latest work, along with Author Talks, Conversations, Science and Society, The Universe in Verse, and Condensed Matters. In addition to supporting content development and production, grant funds will support an ambitious marketing and social media campaign that includes a major build-out of Pioneer Works’s website, as well as expanded content through their newsletter, YouTube channel, Instagram, and Twitter.